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Staying Solo

Growing a solo service business is tough. It’s even harder when you’re bombarded with BS advice that steers you away from your values and why you started your business in the first place. This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings. Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities. Maggie Patterson, a service business owner for over 19 years, understands that to stay solo, you need to know what matters to you, what works for you, and what you should completely ignore. In each episode, she examines one piece of conventional business advice to discover how it may hurt your business or be completely wrong for you as a solo business owner. Join Maggie for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe. (Because those cats won’t pay the bills.) (Formerly the BS-Free Service Business Show)
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Now displaying: August, 2021
Aug 30, 2021

Have you ever felt like things in your business aren’t running the way they should? Like your services are out of whack or what you sell is a struggle to deliver?

While every business is unique, the online business world often tries to tell us there is one way to do things — not accounting for any of the complexities we may need to consider when building our business model.

And that sets us up to fail.

The good news — there are SO MANY ways to run your business. You just need a model that makes sense for what you do.

Enter the Aligned Service Business Model. It puts you at the center of your services so what you’re delivering feels simple and easy. 

Check out the latest episode where we’re looking at the way to align your services with your values, strengths and skills.

Get the inside scoop right here:

smallbusinessboss.co/aligned-service-business-model

Aug 23, 2021

Have you ever had a coach try to jam you and your business into a cookie-cutter system or blueprint? 

I have, and guess what? IT DIDN’T WORK! 

While there’s nothing wrong with looking to “experts” to provide some guidance, the reality is that these one-size-fits-all solutions are rarely going to yield the results we’re looking for. 

In this episode, we’re looking at the problem with these blueprints, and how when we work with clients of any kind we need to embrace the complexities of their unique business.

Get the inside scoop right here:

smallbusinessboss.co/work-with-clients

Aug 16, 2021

Tell me if you’ve heard this one before…

It’s time to raise your prices.

Raising your prices is one of the most common, yet potentially problematic pieces of advice in the online business world.

Pricing is complex and layered, and the way it’s taught typically only serves one person - the seller.

The goal of so many of these strategies is to help the seller amass wealth, even if it does harm to the buyer.

It’s so not okay. That’s why in this fresh new episode of the BS-Free Service Business podcast I’m sharing common pricing problems in this industry, along with my 4 trust-first pricing principles.

You can check it out here: smallbusinessboss.co/pricing-principles

Aug 9, 2021

I’m back from my content sabbatical and I have news.

**A NEW LIMITED SERIES PODCAST**

Introducing:
Trusted: Alternatives to the BS of Online Business.

Are you tired of the BS? 

ME TOO. 

When it comes to how we market and sell our businesses, and what we buy, we’ve got choices. 

The people marketing and selling to us just don’t want us to know it. 

In the new limited series podcast Trusted, we’re going to dive into the alternatives to the BS of online business by breaking down five specific tactics.

Learn more at betrusted.online

Aug 2, 2021

If you're a fan of the BS-Free Service Business Show, check out Duped. Duped is a limited series podcast hosted by myself and Dr. Michelle Mazur, where we talk about the dark side of online business that you need to know about, and more importantly, how to protect yourself from falling prey to these tactics and tricks. 

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Have you ever seen something online and felt like it looked awfully familiar? 

Then comes the sinking feeling that you’ve been copied. Without citation or credit. 

The unfortunate reality is that in an industry that rewards people for simply being one step ahead, it’s zero percent surprising that people would engage in some shady practices.

That said, knowing it happens all the time doesn’t make you feel any less frustrated that your hard work is being used as “inspiration”.

In this episode, we’re diving into the predatory culture of plagiarized content — what forms this takes, how it makes us feel when it happens, and why the culture of online business that’s built on plagiarized ideas is fundamentally messed up.

Learn more at duped.online

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