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Staying Solo

Growing a solo service business is tough. It’s even harder when you’re bombarded with BS advice that steers you away from your values and why you started your business in the first place. This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings. Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities. Maggie Patterson, a service business owner for 20 years, understands that to stay solo, you need to know what matters to you, what works for you, and what you should completely ignore. In each episode, she examines one piece of conventional business advice to discover how it may hurt your business or be completely wrong for you as a solo business owner. Join Maggie for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe. (Because those cats won’t pay the bills.) (Formerly the BS-Free Service Business Show)
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Now displaying: February, 2022
Feb 28, 2022

**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on August 6, 2018.**

If you’ve ever thought about creating a signature service but decided not to, think again! A signature service is how you can show your expertise and it puts everyone on notice that you’re a total boss who’s got it going ON.

In this episode, I’m sharing everything you need to know about creating a signature service and how it can transform your business.

Get the inside scoop here:

https://smallbusinessboss.co/creating-your-signature-service/

Feb 21, 2022

**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on January 20, 2020.**

You can’t grow without a team. Your income will plateau. You’ve heard all the myths of a service business before, and in this new episode, we’re taking a look at these myths and looking at how they stack up in 2020.

Get the inside scoop right here:

https://smallbusinessboss.co/growing-a-services-business-in-2020/

Feb 14, 2022

**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on January 13, 2020.**

As business owners, most of us are really good at setting big goals for our business. Especially revenue goals, but many times we don’t think about what it’s going to take to actually reach that goal.

I speak from experience as someone with many an ambitious goal that wasn’t met because it wasn’t grounded in reality. For many people, those big goals are super motivating, but for me, they’re soul-crushing when I fall short.

In this episode, I wanted to share some real numbers to give you an idea of what it took to increase revenue in 2019, and more importantly, what I learned about finding clients.

Get the inside scoop right here: 

https://smallbusinessboss.co/finding-clients-2019/

Feb 7, 2022

There’s no shortage of messaging being thrown at us in the world of online business.

We’re told to live our best life. To take back our freedom. To avoid burnout. 

And on and on and on…

The problem? These messages, while they may be things we actually need to hear, are these the messages we want trickling down to our own clients? And if we’re all using the same messaging,  where’s the room for differentiation?

In this episode, Dr. Michelle Mazur joins us to unpack exactly why your message matters, how to make a compelling argument for your work and so much more.

smallbusinessboss.co/why-your-messaging-matters

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