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Staying Solo

Growing a solo service business is tough. It’s even harder when you’re bombarded with BS advice that steers you away from your values and why you started your business in the first place. This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings. Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities. Maggie Patterson, a service business owner for over 19 years, understands that to stay solo, you need to know what matters to you, what works for you, and what you should completely ignore. In each episode, she examines one piece of conventional business advice to discover how it may hurt your business or be completely wrong for you as a solo business owner. Join Maggie for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe. (Because those cats won’t pay the bills.) (Formerly the BS-Free Service Business Show)
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Now displaying: May, 2022
May 30, 2022

Have you ever seen biz advice telling you to “stop trading time for dollars”?

This is an all-too-common refrain when it comes to pricing your services, but there’s something about this advice that misses the mark —

What does it actually MEAN?

Because while it may *sound* like good advice at first glance, there’s way more nuance needed when discussing pricing.

In this episode, we’re diving into the missing part of this conversation and what you really need to know about trading time for dollars.

Get the inside scoop at smallbusinessboss.co/trading-time-for-dollars

May 23, 2022

There are lots of lessons on the path to being a successful business owner, aren’t there?

But if there’s one lesson that stands out the most is that there's no singularly “right” way to create the business we want. 


What works for me may not work for you, and that’s totally okay!

However, after nearly two decades of running a biz on my own, there ARE some lessons that I think everyone may benefit from.

That’s why in this episode, I’m sharing my own “secrets of success” from 17 years in business.

smallbusinessboss.co/secrets-of-success

May 16, 2022

Do you know how to sell your strategy?

Maybe your offer isn’t quite right. Maybe you’re having a hard time selling it. Or maybe, you just don’t have the first clue where to begin. 

I know I’ve made plenty of mistakes along the way when it comes to strategy. 

And that’s why I’m super passionate about helping people learn how they can sell strategy effectively within their own business. 

In this episode, we’re digging into seven mistakes to watch for when selling strategy along with a lot of actionable takeaways for you.

Get the scoop at:

smallbusinessboss.co/sell-strategy

May 9, 2022

Do you have a hill you’re willing to die on when it comes to your business?

For me, that hill is proposals. 

As someone who works with creatives and consultants, I see a lot of confusion about how to sell their services. 

Sales pages are great and all, but not for every service — especially when there are levels of customization involved. 

That’s why in this episode we’re going to talk about how to write better proposals in 2022 including what to include, what you may be missing, and the latest research on proposals that you should take into consideration.

Looking for help up-leveling your proposals? Check out the Proposal Template Pack right here:

https://bsfreeshop.com/products/proposal-template-pack

 

May 2, 2022

If you offer services, at some point you’ve likely ruminated or waffled over which delivery model makes the most sense.

Should you use retainers? Charge by the hour? Offer VIP days?

And that’s not even including any hot new trends in the online business world that pop up and tell us we need to switch gears RIGHT NOW!

That’s why in this episode, we’re digging into two popular delivery models and asking the question, what’s right for you?

Get the inside scoop at:

smallbusinessboss.co/vip-days-and-retainers

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