Monday morning. You’re feeling motivated and ready to tackle the week. Your to-do list is set, and you’re ready to CRUSH IT.

And then… Friday rolls around, and you’re wondering where it all went wrong. 

Despite your “best-case scenario planning,” reality had other ideas. 

How do you avoid this trap so you aren’t setting yourself up to fail?

This episode explores how to ditch best-case scenario planning and create space for the unexpected. 

Topics discussed in this episode include:

• Why does planning with a best-case scenario mindset set you up to fail?

• The myth of best-case scenario productivity. 

• Why building margin into your schedule is essential. 

• Practical strategies for creating the margin you need. 

• What happens when you build margin into your schedule. 

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Be sure to subscribe to the show so you never miss an episode, and you can get Staying Solo updates by email by signing up here.

Trust is the bedrock of every great client relationship, so imagine what it would be like if every single client trusted you implicitly without hesitation.

The question is — how do you create that? 

It starts with avoiding sketchy marketing and the pushy sales gimmicks often promoted by celebrity entrepreneurs.

In this episode, I show you why staying true to your values is ethical and the most powerful way to create lasting success.

Topics discussed in this episode include:

• Breaking down the myth that “this is how it’s done” regarding marketing.

• Why operating ethically makes you stand out from the competition.

• Understanding ethics and why they matter so much.

• What’s in it for you when you choose ethics over easy wins.

• Why your ethics should be non-negotiable. 

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Be sure to subscribe to the show so you get all the episodes, and you can get Staying Solo updates by email by signing up here.

"Always be closing!" "Overcome objections!" "Push for the deal!"

These are just a few of the familiar refrains we often hear when it comes to selling.

It’s all pushy, and for many solo service business owners, the idea of sales already feels uncomfortable. 

After all, you didn’t start your business to become a salesperson, did you? The truth is that sales don’t have to feel that way. 

The key to better sales isn’t about selling at all, and in this episode, I will show you how to shift from selling to solving. Once you make that switch, sales feel much easier and way more authentic.

Topics discussed in this episode include:

• One of the biggest misconceptions about selling.

• How to shift from selling to solving.

• Tips for selling in a way that aligns with your values. 

• Why you shouldn’t treat objections as something to be “handled.”

• Four practical strategies to help you focus on solving, not selling. 

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Be sure to subscribe to the show so you get all the episodes, and you can get Staying Solo updates by email by signing up here.