***Season 3 of Duped is here! This week we're sharing the first episode of the new season.***
While the words “best practices” are heard again and again in online business, do you ever take time to actually think about what they mean?
Some of the best practices we’re being sold in the online space have been so normalized that they’re now business as usual —
Which would be fine if they weren’t so damn SHADY.
And that’s why now is the time to start asking questions.
In this episode of Duped, we’re digging in to see how some of these “best” practices are actually serving us.
Learn more at duped.online
Picture it: That moment when things with a client get super awkward and you want to crawl in a hole.
And all you can think is… is there some way I could have avoided this?
Awkward moments are just one of those things that are going to happen. But that doesn’t mean there aren’t some steps we can take to make them happen less often.
In this episode, we’re digging into the top 10 awkward client moments and how to hopefully avoid them.
Get the inside scoop at: smallbusinessboss.co/avoid-awkward-client-moments
Ever had an awkward moment with a client? Of course you have!
Whether you’ve been in business for one year or 20 years, awkward moments with clients are bound to happen.
Maybe they ghosted you. Or maybe they haven’t paid their invoice despite numerous requests. Or maybe they completely changed direction mid-project and expect you to go back and start from square one.
Whatever your awkward moment may have been, the result is usually the same — you’re left feeling stressed out and not at all pleased with what’s gone down.
In this episode, I’m talking about those awkward client moments when things get sticky and you’re trying not to completely lose your shit.
Get the inside scoop: smallbusinessboss.co/awkward-client-situations
Have you ever heard someone in business talking about strategy and wanted to roll your eyes?
The unfortunate reality is that in the online biz world (and many other places!) people use the word strategy simply as a means to charge more money for whatever they’re selling.
But we all know that not every strategy is created equal.
Having said that, strategy is a GOOD thing. Strategy makes your life easier as there’s actually a roadmap to guide your work. Best of all, strategy is something you can actively be selling.
In this episode, we’re digging deeper into Selling the Strategy and I’m going to give you specific examples to help you get into action.
Get the inside scoop: smallbusinessboss.co/how-to-sell-the-strategy
Ever felt frustrated by a client situation and like *something* has to change but you aren’t sure where to begin.
One-size-fits-all solutions are rarely the magic bullet they’re sold as, but the good news is, there are some shifts you can make to move your business towards a place where you aren’t ready to tear your hair out.
For me, that was implementing what I call Sell the Strategy.
In this episode, I’m going to share this pivotal change that made all the difference for me and my business.
Get the inside scoop right here:
smallbusinessboss.co/sell-the-strategy
Ever heard the expression “a lie often repeated becomes the truth”?
The reality is that when we hear something enough times, we often start to believe it — including the countless tropes and myths often repeated by celebrity entrepreneurs. .
Whether it’s the stories about burnout being inevitable or that you need to be booked out at all times, these myths can start to make us feel like we’re missing something or like we’ll never get things right.
But that isn’t the case at all.
That’s why in this episode, we’re looking at being booked out, burnt out, and other lies about service businesses.
Get the inside scoop right here:
smallbusinessboss.co/myths-about-service-businesses
**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on September 24, 2018.**
I'm talking with marketing expert Chrissie Wywrot to give you the inside scoop on how to get yourself more exposure, generate engagement, and highlight the best parts of your biz.
If you've been trying to figure out how to polish up your Linkedin profile or online brand to establish yourself as an expert in your field, this is the episode for you.
Get the scoop here:
https://smallbusinessboss.co/marketing-yourself-on-linkedin/
**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on March 3, 2020.**
Fact: When you make your money by serving clients, the experience you create can make or break your business.
Also fact: Most service providers make this WAY too complicated and totally overthink it.
In this episode of the Small Business Boss podcast, I’m giving you actionable ideas on how you can deliver a deliberately simple client experience.
Get the inside scoop right here:
https://smallbusinessboss.co/simple-client-experience/
**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on August 6, 2018.**
If you’ve ever thought about creating a signature service but decided not to, think again! A signature service is how you can show your expertise and it puts everyone on notice that you’re a total boss who’s got it going ON.
In this episode, I’m sharing everything you need to know about creating a signature service and how it can transform your business.
Get the inside scoop here:
https://smallbusinessboss.co/creating-your-signature-service/
**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on January 20, 2020.**
You can’t grow without a team. Your income will plateau. You’ve heard all the myths of a service business before, and in this new episode, we’re taking a look at these myths and looking at how they stack up in 2020.
Get the inside scoop right here:
https://smallbusinessboss.co/growing-a-services-business-in-2020/
**Welcome to the Best of the BS-Free Service Business Show series. This episode is a re-release that originally went live on January 13, 2020.**
As business owners, most of us are really good at setting big goals for our business. Especially revenue goals, but many times we don’t think about what it’s going to take to actually reach that goal.
I speak from experience as someone with many an ambitious goal that wasn’t met because it wasn’t grounded in reality. For many people, those big goals are super motivating, but for me, they’re soul-crushing when I fall short.
In this episode, I wanted to share some real numbers to give you an idea of what it took to increase revenue in 2019, and more importantly, what I learned about finding clients.
Get the inside scoop right here:
https://smallbusinessboss.co/finding-clients-2019/
There’s no shortage of messaging being thrown at us in the world of online business.
We’re told to live our best life. To take back our freedom. To avoid burnout.
And on and on and on…
The problem? These messages, while they may be things we actually need to hear, are these the messages we want trickling down to our own clients? And if we’re all using the same messaging, where’s the room for differentiation?
In this episode, Dr. Michelle Mazur joins us to unpack exactly why your message matters, how to make a compelling argument for your work and so much more.
smallbusinessboss.co/why-your-messaging-matters
Have you ever wondered what would happen if you took a little break in your business?
No, I don’t mean packing it in and fleeing for parts unknown.
But what if you gave yourself permission to just stop doing a particular task for a while?
What would happen if you took a step back to let yourself reset for a bit?
In this episode, I’m sharing my strange start to the year, the power of taking a break, and a few things I have on my mind that may be helpful for you to consider right now.
Get the inside scoop right here:
smallbusinessboss.co/taking-a-break
Working with clients can sometimes be stressful, can’t it?
And when things are a little rocky, there’s one specific thing that can end up making or breaking your client relationships —
R-E-S-P-E-C-T.
When a client doesn’t 100% trust you, you can end up feeling frustrated and disrespected.
You probably want to burn things down and run away from working with clients at all.
But that’s not the answer!
In this episode, we’re looking at the importance of respect to creating a trusted client experience, and how to consistently foster it.
smallbusinessboss.co/respect-with-clients
When you think about building a strong relationship built for success and longevity, what do you think matters most?
Whether it’s business or personal, trust is going to be one of the most important building blocks you’ll need.
Unfortunately, the status quo of online business is all about teaching us tips, tricks, and tactics that make us THINK we’re building a foundation of trust — only to find out later that foundation is actually sitting on quicksand.
So how do we bake trust into everything we do? How do we ensure that the foundation of trust is built on solid ground?
Here are seven specific ideas for you to build more trust in your business in 2022.
Would you do business with someone you don’t trust?
Of course not!
Problem is, we don’t always know a business is trustworthy before we’re in too deep.
What we initially view as trust is actually superficial. It’s built using toxic and twisted tactics to get us to a place where we think trust exists.
And those tactics are exactly how we’re taught to build an online business, which brings the question of how do we do this differently? How do we focus on building real, lasting trust with our community and clients?
In this episode, we’re digging into three commonly used online business practices that build, and ultimately break trust so you know exactly what to avoid.
Get the inside scoop right here: smallbusinessboss.co/trust-in-business
Do you ever feel a disconnect from what you see going on in the world of online business and how you’re actually running your business?
There’s so much chatter that seems to be focused on making more (and more and more) money that sometimes we can start to feel like maybe we’re not doing things right.
Now, don’t get me wrong — running a business can be awesome. But having to unlearn and think critically about our own roles in the online business world and the world, in general takes work.
So. Where do we begin?
In this episode, I’m digging into what I’ll be increasingly focusing on in the year to come and giving you some concrete ideas for 2022 so you can do the same.
Get the inside scoop right here: