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Staying Solo

Growing a solo service business is tough. It’s even harder when you’re bombarded with BS advice that steers you away from your values and why you started your business in the first place. This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings. Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities. Maggie Patterson, a service business owner for over 19 years, understands that to stay solo, you need to know what matters to you, what works for you, and what you should completely ignore. In each episode, she examines one piece of conventional business advice to discover how it may hurt your business or be completely wrong for you as a solo business owner. Join Maggie for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe. (Because those cats won’t pay the bills.) (Formerly the BS-Free Service Business Show)
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Aug 16, 2021

Tell me if you’ve heard this one before…

It’s time to raise your prices.

Raising your prices is one of the most common, yet potentially problematic pieces of advice in the online business world.

Pricing is complex and layered, and the way it’s taught typically only serves one person - the seller.

The goal of so many of these strategies is to help the seller amass wealth, even if it does harm to the buyer.

It’s so not okay. That’s why in this fresh new episode of the BS-Free Service Business podcast I’m sharing common pricing problems in this industry, along with my 4 trust-first pricing principles.

You can check it out here: smallbusinessboss.co/pricing-principles

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